Webinars
Upcoming webinars
The New Martech Playbook: Designing the AI-Powered Personalized Customer Experience
Join this webinar to explore key developments in personalized CX, AI-driven marketing transformation, and the evolving role of Customer Data Platforms (CDPs) within the Martech ecosystem.
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AI in marketing: balancing experimentation with driving ROI
Join this webinar to learn how to balance the potential of AI experimentation in marketing while gaining a measurable ROI.
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Driving business value and marketing ROI with customer data
Discover how customer data can drive successful AI initiatives, enable real-time customer engagement, and learn best practices for ensuring data privacy and compliance.
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Retail in 2021: Seizing opportunities as a next gen retailer
Brick & mortar profits are declining by up to 70% and eCommerce is growing rapidly at 129% YoY. It is no longer a matter of “if” or “when”, but “how” a retailer can go digital effectively. In addition to that, retailers face another challenge – the 3rd party cookie ban.
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[Webinář] Jak na chytrý a výkonný direct marketing
E-mail marketing si v marketingovém mixu stále drží jedno z nejlepších ROI. V minulém roce jsme zaznamenali nejen nárůst emailové komunikace, ale i první zprávy o změnách v trackování uživatelů kvůli blokování cookies třetích stran.
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[Webinar] Future of Advertising: Pivoting Without Cookies
The shift away from cookies had already started in 2018 with two-thirds of cookies getting rejected by web browsers. It only became more intense when Google announced in January 2020 to ban all third-party cookies.
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[Webinar] Measuring attribution and ROI in today’s scenario
Gartner showed that 44 % of marketers participated in the recent martech study said they’re unable to measure marketing ROI.
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[Webinar in Bahasa] Road to Precision Marketing
Join our marketing gurus form Meiro and British American Tabacco
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[Webinar] Smart Customer Segmentation
Trends in customer behaviour have changed since the start of the COVID-19 pandemic.
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