Pavel Bulowski

The AWS Foundational Technical Review (FTR) is more than just a milestone—it’s a rigorous evaluation that sets the highest standards for security, reliability, and performance. By completing this review, Meiro has proven its technical soundness and readiness to meet the needs of businesses at any scale and demonstrated that our composable Customer Data Platform (CDP) is not only equipped to meet today’s challenges but is also designed to evolve with the demands of tomorrow’s digital landscape.

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This upgrade focused on the Mobile SDK channel, bringing real-time insights and seamless mobile engagement straight to your fingertips.

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In G2's Summer 2024 report, Meiro was awarded multiple "High Performer" badges and an "Easiest To Do Business With" badge! This achievement in the Customer Data Platform (CDP) category comes from Meiro’s exceptional satisfactory ratings and is a testimony to our client-centric approach.

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Introducing the newest feature, Funnels, a no-code analytical tool to help you understand cross-device customer journeys and optimise the performance of your marketing campaigns.

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This upgrade focused on the Mobile Push channel, streamlining your campaign management and adding functionality for optimizing both customer experience and engagement.

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Meiro’s Lookalike Segments are made to broaden your marketing initiatives' reach, relevance, and Conversion Rates by leveraging CDP attributes and historical behavior to find more users within your CDP database who share characteristics similar to your target audience profiles, enhancing the precision of your targeting.

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In 2023, we concentrated on enhancing activation features within our data management technology. These updates underscore our dedication to expanding marketing automation capabilities and delivering impactful omnichannel communication. Throughout the year, we introduced key innovations like Mobile Push, a revamped User Interface, Email Channel integration, and an AI-powered content assistant.

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Discover Meiro's strides in H1 2023: 20 new features, enhanced UI, real-time notifications, seamless data integration & AI-driven content. Shaping experiences, one innovation at a time.

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Think web traffic analysis, and most would first think of Google Analytics – the golden standard for the category for years but why it is not enough in today's web world?

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Meiro has formed a strategic partnership with Labrys to jointly deliver data-driven, personalized customer experiences.

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We released a new update that helps with diagnosing problems with profile stitching and assists with advanced usage of web banners.

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Reprise Digital is a global leader in performance marketing and delivers tools and services that analyze customer behavior and provide data-driven marketing solutions. Reprise Digital is the world’s largest performance marketing network, with over 3,000 experts in 68 offices in 48 markets.

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We released a new update that will help you to navigate the customer data platform.

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Personalization is a must. It is known that marketers that use personalized web experiences are getting higher returns in performance and responses.  Personalization increases revenue, sales, conversion and ensures exceptional customer experience.

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A new addition to Meiro Integrations – Klaviyo.

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Another improvement of Meiro Business Explorer gives our users more options when creating web banners and using condition operators.

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More and more updates are coming from Meiro. As we listen to clients, we learn more about what problems they come across and how we can solve them.

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Sometimes it's needed to delete something – either you made a mistake, or you want to clean up a little bit and get rid of the testing stored in Meiro CDP. Now when you do, you don't have to worry about your work being lost forever.

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If your organization handles personal data, you will need to have a deep understanding of GDPR requirements and how to be compliant.

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With Meiro CDP you can see valuable data about the activity of your account users.

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Find quickly ID of your segment that is now displayed in the segment detail.

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Welcome the new channel for activation that combines pop-up web banners and embedded web banners in an orchestrated omnichannel personalization strategy.

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A new bulk loader optimized for high-volume loads of your data assets from Meiro into the Snowflake data warehouse or data lake.

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This release is all about improving your productivity with web banners personalization. The template gallery contains a selection of HTML templates frequently used across industries.

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TikTok integration

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WooCommerce integration.

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Control access to  personal information across the Meiro environment.

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Salesforce Commerce Cloud integration.

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Meiro Customer Data Platform has formed a strategic partnership with Ameex Technologies to jointly deliver data-driven, personalized customer experiences.

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New Meiro integration with Facebook Business Manager.

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This is last part of a three-part blog series that covers all that you need to know about cookies and the third-party cookie ban titled “Cookies 101: Bulletproofing for the 3rd party cookie ban”.

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Web banners tab: search by name, added creation date, sort.

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Apple updates regarding increased privacy of email tracking as well as new iOS 15 update which brings transparency of personal data usage. It also brings a bit of fear to marketers.

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This is part of a three-part blog series that covers our workshop we call “Cookies 101: Bulletproofing for the 3rd party cookie ban”. In this first article, we have Neil, our in-house Cookie Master, explain what an HTTP cookie is, what this third-party cookie ban is all about, and how it will impact marketing (specifically digital marketing) and marketers (specifically digital marketers).

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Load segmented audiences to Twitter Ads Audiences.

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Web banners close button editor and unlimited width for HTML and images.

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Most recently, Meiro is proud to be recognized as the "real CDP" and validated by the CDP Institute, a respected, independent industry analyst. Besides, CDPI has ranked Meiro as a top-performing and the most featureful Customer Data Platform.

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“Data-driven decision making” (DDDM) is getting more important these days, especially in the frequently changing times. But how do we achieve it? How to make data less scary for non-data teams? How do we make it useful without overloading it? 

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Multiple new features for web banners

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(https://www.jdsupra.com/legalnews/what-you-should-know-about-singapore-s-4078482/) is worth taking immediate action – or you might just have to face the consequences.

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Meiro CDP has the best in class identity resolution. See how stitching customers profiles work and why our technology is going to save the day in the cookie-less future.

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Redesigned "Help" section. Added more positons to web banners.

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Salesforce Marketing Cloud loader. Updates in other components.

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Show minimized web banner as first. Trigger web banner after a chosen number of pageviews.

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There is a growing demand for Marketers who can act as a bridge between data, marketing and statistics. Companies who hire and train employees in these skills will reap the most benefits.

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The trend in advertising is perceptible. Companies such as Facebook (Meta), Google, or Seznam.cz are allowing you to upload your own customer list. Your own data actionable in advertising systems mean precision in your marketing as well as an increase in the marketing ROI.

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Minimized versions of web banners

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Global settings for limiting the display of all web banners to the user after the number of page views per session. Condition names changed & grouped.

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Facebook Pixel connector has been released

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In the previous article, we have established why your company needs a marketing scientist. Now let’s take a closer look at what this person does on a daily basis and how this benefits your company.

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