Lead prioritization

Improve your conversion rates by prioritizing the best leads.

Client’s challenges:

Inbound leads vary in quality and volume, sometimes exceeding a call centre's daily capacity. Prioritising leads based on first-in-first-out (FIFO) is suboptimal, as it may overlook VIP customers further down the list.

Meiro’s solutions:

Meiro utilizes identity management to analyze customer behavior and product ownership. It also checks internal databases for pre-scoring to enrich incoming leads and calculate their score, enabling sales teams to prioritize high-potential prospects.

Leads are enriched with attributes e.g.:

Owned products
Pre-approved products
Credit scores
Behavior (product affinity), etc.

Vertical:

BFSI

Metrics

Conversion rate (CR)

Funnels

Loyalty Retention

Channels

Customer service Email Push notifications

Looking for ways to improve campaign performance, find new customers, and drive revenue?

Look no further — unleash the full potential of your customer data with Meiro.

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