Unify data into a single customer view
Go beyond simple data aggregation—build a trustworthy foundation for personalization, AI and analytics with a solution that unifies, cleans and enriches customer data at scale. Create reliable 360° view of each customer to deliver more relevant, personalized experiences, driving higher conversions and fostering loyalty.
Real-time identity resolution
Graph-based customer model
Flexible customer taxonomy
Impact in numbers:
More efficient audience segmentation
Higher customer lifetime value
Reduction in advertising spend
Addressable audience size increase
IDENTITY RESOLUTION
Build customer profiles on reliable data quality
Meiro pays special attention to data collection with its intelligent data layer and data collector, which is often a shortcoming of MarTech systems. High quality and clean data are the foundation to making your marketing efforts simply work.
FLEXIBLE CUSTOMER TAXONOMY
Customize customer definitions and attributes
Customize how you describe your customer data with over 1000 prebuilt attributes or build unique taxonomies tailored to your industry and use cases for a more structured and actionable single customer view.
AI-ENRICHMENT
Apply predictive models to drive customer engagement
Use AI/ML to enrich customer profiles with predictive attributes, such as affinities, RFM, next purchase date, churn and more. Leverage predictions to activate customers at key moments in their journeys, ensuring highly personalized experiences and driving their lifetime value.
ACTIONABLE CUSTOMER PROFILES
Power personalized recommendations
Leverage unified customer profiles to deliver contextually relevant, in-the-moment recommendations. Combine real-time signals with historical data—even for anonymous visitors—and seamlessly engage customers across touchpoints with high-impact personalization that fosters deeper loyalty.
COMPOSABLE WITH YOUR TECH STACK
Seamlessly activate data anywhere
Send unified and enriched data anywhere—DWH, marketing suite, advertising platforms, analytics, or sales tools—for seamless and timely activation. Use our 300+ integrations to power your existing best-in-class technology stack, break down data silos, and deliver consistent, personalized experiences across your entire ecosystem.
"Meiro = CDP platform for your company!"
If I am thinking about CDP topic and about how it should look like within the company, I truly believe that Meiro and their platform is so called benchmark. They have a team of professionals that make onboarding smooth for colleagues in company. They respond quickly on questions. They provide a great guidance and I can honestly say that their knowledge in area of personalization and CDP comes from huge experience.
“Finally, a real CDP that is flexible”
As a bank we put data security and privacy as the most important criteria for choosing CDP. We’ve explored numerous options including Salesforce and Adobe, but surprisingly they were not able to accommodate our data privacy needs across APAC. On the contrary, Meiro helped us to set up CDP within our own on-prem infrastructure, so we were able to meet requirements to host data locally.
“With Meiro identity resolution, we were able to improve effectiveness and scale our marketing campaigns”
We focused on a few key use cases, including targeting abandoned carts and creating personalized exit popups. We quickly saw the improvement on ROI, and almost 2X revenue growth.
“When we started working with Meiro, our revenue raised tremendously”
Implementing first the most crucial use cases as abandon cart and personalised exit pop ups, after a few months we already generated revenue that covered Meiro’s license costs!
“Best identity stitching and support”
Compared to other vendors, Meiro’s identity stitching rules are accurate and flexible, which helps us to get precise consolidated customer profiles across channels and devices. Using that, it´s possible to deliver truly personalised customer experiences and in real-time and get better ROI.
“All-in-one solution with clear pricing”
With Meiro, we can display targeted content and ads in real time, which is highly important in retail. This helps us optimize our ad spend and enhance the performance of our marketing campaigns. Also, the pricing is transparent and clear. We did not spend any additional money and had all the needed features available.
Explore CDP use cases
Abandoned basket
Recover otherwise lost sales by re-engaging customers that have not completed a purchase with abandoned cart reminders enriched with personalized recommendations
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Product replenishment
Let customers who have previously purchased a product know when it is time to replenish their goods and encourage repeated purchase.
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Churn management
Leverage behavior signals from multiple devices to create rich customer identity and offer your customers only the most relevant products.
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What’s unique about Meiro Customer Data & Experience Platform
Accelerated data integration
Unlike most CDPs, Meiro automates data normalization, cleaning, and enrichment, letting you ingest unstructured data in real-time and batch with native Reverse ETL, cutting implementation time and dependency on internal resources.
Learn more about Data Management
Best-in-class identity resolution
Meiro combines machine learning with deterministic and probabilistic methods to create comprehensive customer profiles across devices, browsers, and touchpoints—both online and offline—in real-time, leading to enhanced targeting, personalization, and campaign performance.
Learn more about Single Customer View
No-code segmentation & campaign orchestration
Empowering marketers to build micro-audience segments without IT support, then craft, launch, and optimize multi-step omnichannel experiences—synchronizing targeting across advertising platforms and orchestrating campaigns across all owned channels.
Learn more about Smart Segmentation
Headless personalization across devices
Unlike most personalization techniques that rely on real-time data, Meiro empowers your web and mobile app CMS to deliver AI-driven, headless personalization, leveraging rich historical customer insights stored in the CDP—enhancing experiences and driving customer lifetime value (CLV).
Learn more about Personalization
Ultimate composability
Agile, scalable, and highly flexible, Meiro integrates seamlessly with your MarTech stack and data infrastructure, allowing you to choose only the CDP components you need. Meiro keeps your data securely within your data warehouse, reducing hidden costs and ensuring full control over your customer data.
Deployed anywhere
For full control over data and tech stack, Meiro enables IT teams to integrate their own security standards and tools and delivers private deployments across all major clouds and on-premise. Even as a managed service, Meiro supports deployments in over 100 countries, ensuring local data residency compliance.
Learn more about Deployment OptionsUnleash the full potential of your customer data. Let’s talk!
