Data Management
Meiro CDP is location-agnostic – it comes to your data no matter where that data is: on premise or in the cloud. We use strict security frameworks and understand the importance of location and local interest.
“Finally, a real CDP that is flexible”
As a bank we put data security and privacy as the most important criteria for choosing CDP. We’ve explored numerous options including Salesforce and Adobe, but surprisingly they were not able to accommodate our data privacy needs across APAC. On the contrary, Meiro helped us to set up CDP within our own on-prem infrastructure, so we were able to meet requirements to host data locally.
“With Meiro identity resolution, we were able to improve effectiveness and scale our marketing campaigns”
We focused on a few key use cases, including targeting abandoned carts and creating personalized exit popups. We quickly saw the improvement on ROI, and almost 2X revenue growth.
“When we started working with Meiro, our revenue raised tremendously”
Implementing first the most crucial use cases as abandon cart and personalised exit pop ups, after a few months we already generated revenue that covered Meiro’s license costs!
“Best identity stitching and support”
Compared to other vendors, Meiro’s identity stitching rules are accurate and flexible, which helps us to get precise consolidated customer profiles across channels and devices. Using that, it´s possible to deliver truly personalised customer experiences and in real-time and get better ROI.
“All-in-one solution with clear pricing”
With Meiro, we can display targeted content and ads in real time, which is highly important in retail. This helps us optimize our ad spend and enhance the performance of our marketing campaigns. Also, the pricing is transparent and clear. We did not spend any additional money and had all the needed features available.
Your data is yours alone
All of the data you collect from every touchpoint is yours – whether collected on premise or in a private cloud. You maintain full data ownership on your terms to do with as you please, and as your brand needs.
Data governance that’s up to your standards
Data governance is in your complete control to ensure it’s as secure as you want it to be. Data is always prepared to meet your internal security standards.
Least Privilege. Maximum Protection
We maintain the principle of least privilege – Meiro CDP only needs to read, it doesn’t write. You maintain full control over all access points and user rights.
Ready to maximize your user data potential in and engage customers in the most meaningful way?
Learn how our customer data platform (CDP) equipped with native omnichannel marketing tools, help organizations worldwide boost revenue growth and improve customer satisfaction.
