Orchestrate complex customer journeys
Delivering the right message, at the right time, through the right channel is easy. Leverage a Real-Time CDP to target audiences with hyper personalized omnichannel campaigns that drive conversions across the entire customer lifecycle.
Impact in numbers:
Faster audience segmentation and campaign setup
Average increase in customer lifetime value (CLV)
Reduction in advertising spend
Higher customer engagement
VISUAL WORKFLOW BUILDER
Orchestrate & automate complex journeys faster
Designed for self-service, Meiro’s no-code Audience Builder and intuitive drag-and-drop Journey Canvas empowers marketing teams to craft, launch, and optimize multi-step omnichannel customer interactions without reliance on IT teams.
POWERED BY A CUSTOMER DATA PLATFORM
Engage customers in real-time and at scale
Trigger personalized engagement in response to real-time customer behavior, segments, preferences, or specific events like purchases, page views, form submissions, and more—across both digital and offline channels. Define specific goals, conditions, and effortlessly customize campaign logic to deliver the right message at the perfect moment.
OMNICHANNEL ACTIVATION
Reach your customers wherever they are
Manage consent, sync audiences and orchestrate campaigns across advertising platforms and owned channels including email, SMS, in-app messages, web, call center, and more. Meiro supports both native channels and 300+ third-party integrations, allowing you to seamlessly engage customers through their preferred touchpoints.
EXPERIMENTATION & ANALYSIS
Experiment with AI-powered A/B testing
Run experiments on entire workflows or individual messages with multivariate testing across channels. Build randomized audience splits directly within Meiro and never upload a testing CSV again. Meiro’s AI-driven automation optimizes each interaction for maximum effectiveness, continuously refining your strategies.
EXPERIMENTATION & ANALYSIS
Optimize journeys on the fly
Run experiments on entire workflows or individual messages with multivariate testing across channels. Build randomized audience splits directly within Meiro and never upload a testing CSV again. Meiro’s AI-driven automation optimizes each interaction for maximum effectiveness, continuously refining your strategies.
EXPERIMENTATION & ANALYSIS
Advanced analytics
Explore, visualize, and analyze data to gain insight into how customers are progressing through the campaign funnel. Track conversion rates across different segments, engagement at various touchpoints, and drop-off analysis. Use these insights to further optimize customer journeys for max effectiveness.
“Finally, a real CDP that is flexible”
As a bank we put data security and privacy as the most important criteria for choosing CDP. We’ve explored numerous options including Salesforce and Adobe, but surprisingly they were not able to accommodate our data privacy needs across APAC. On the contrary, Meiro helped us to set up CDP within our own on-prem infrastructure, so we were able to meet requirements to host data locally.
“With Meiro identity resolution, we were able to improve effectiveness and scale our marketing campaigns”
We focused on a few key use cases, including targeting abandoned carts and creating personalized exit popups. We quickly saw the improvement on ROI, and almost 2X revenue growth.
“When we started working with Meiro, our revenue raised tremendously”
Implementing first the most crucial use cases as abandon cart and personalised exit pop ups, after a few months we already generated revenue that covered Meiro’s license costs!
“Best identity stitching and support”
Compared to other vendors, Meiro’s identity stitching rules are accurate and flexible, which helps us to get precise consolidated customer profiles across channels and devices. Using that, it´s possible to deliver truly personalised customer experiences and in real-time and get better ROI.
“All-in-one solution with clear pricing”
With Meiro, we can display targeted content and ads in real time, which is highly important in retail. This helps us optimize our ad spend and enhance the performance of our marketing campaigns. Also, the pricing is transparent and clear. We did not spend any additional money and had all the needed features available.
Explore CDP use cases
Abandoned basket
Recover otherwise lost sales by re-engaging customers that have not completed a purchase with abandoned cart reminders enriched with personalized recommendations
Learn more
Product replenishment
Let customers who have previously purchased a product know when it is time to replenish their goods and encourage repeated purchase.
Learn more
Churn management
Leverage behavior signals from multiple devices to create rich customer identity and offer your customers only the most relevant products.
Learn more
What’s unique about Meiro Customer Data & Experience Platform
Accelerated data integration
Unlike most CDPs, Meiro automates data normalization, cleaning, and enrichment, letting you ingest unstructured data in real-time and batch with native Reverse ETL, cutting implementation time and dependency on internal resources.
Learn more about Data management
Best-in-class identity resolution
Meiro combines machine learning with deterministic and probabilistic methods to create comprehensive customer profiles across devices, browsers, and touchpoints—both online and offline—in real-time, leading to enhanced targeting, personalization, and campaign performance.
No-code segmentation & campaign orchestration
Empowering marketers to build micro-audience segments without IT support, then craft, launch, and optimize multi-step omnichannel experiences—synchronizing targeting across advertising platforms and orchestrating campaigns across all owned channels.
Headless personalization across devices
Unlike most personalization techniques that rely on real-time data, Meiro empowers your web and mobile app CMS to deliver AI-driven, headless personalization, leveraging rich historical customer insights stored in the CDP—enhancing experiences and driving customer lifetime value (CLV).
Ultimate composability
Agile, scalable, and highly flexible, Meiro integrates seamlessly with your MarTech stack and data infrastructure, allowing you to choose only the CDP components you need. Meiro keeps your data securely within your data warehouse, reducing hidden costs and ensuring full control over your customer data.
Deployed anywhere
For full control over data and tech stack, Meiro enables IT teams to integrate their own security standards and tools and delivers private deployments across all major clouds and on-premise. Even as a managed service, Meiro supports deployments in over 100 countries, ensuring local data residency compliance.
Unleash the full potential of your customer data. Let’s talk!
