Amazon Quicksight

Amazon QuickSight is a fully managed business intelligence (BI) service by AWS that enables users to create interactive dashboards and visualisations from large datasets. It’s used for real-time data analysis, allowing businesses to derive insights from multiple data sources quickly.

Integrating AWS QuickSight with Meiro CDP (Customer Data Platform) enables teams to visualise and analyse customer data effectively, facilitating deeper understanding of customer behaviours, trends, and campaign performance. This integration empowers marketing teams to make data-driven decisions and improve customer experiences by accessing insights from the CDP’s unified customer data through an intuitive visual interface.